Most Queensland agents charge between 2.5 and 3.5 percent of the sale price as commission, plus a separate marketing budget. Commission is only paid on settlement, so you pay nothing if the property does not sell.
How is commission structured?
Two common structures. A flat percentage of the final sale price, or a tiered incentive where the agent earns a higher percentage on any amount above an agreed target. Tiered structures reward the agent for pushing past your reserve, which is genuinely in your interest.
What should the commission cover?
At minimum: your dedicated agent's time, buyer management, negotiations, contract administration, open homes and auctioneer fees. It should not include third-party marketing costs like professional photography, video, floor plans, portal listings on realestate.com.au and Domain, print or signboards. Those are marketing, and they are separate.
What is a typical marketing budget?
For a home in the $900k to $2m range on Brisbane's south side, expect $3,500 to $9,000 depending on media choices. You approve the plan in writing before it runs.
What should you watch for?
Vague fee agreements, hidden admin charges, agents who offer very low commission then upsell marketing aggressively, and any pressure to sign without a cooling off period. A Form 6 appointment is required by Queensland law and should be crystal clear on fees, term length and marketing.
How I structure my fees
Transparent flat or tiered options, marketing quoted line by line, no hidden fees, and a Form 6 you can take away and review before signing. Nothing complicated.
For a free, no-pressure appraisal and a plain-English fee conversation, book at /appraisal or start with an instant guide at /ai-appraisal.
Frequently asked questions
Thinking of selling in Rochedale?
Get a free appraisal from Junaid Ally. Call 0410 218 499 or visit junaidally.com/appraisal.
